Selling in Australia’s bustling property market isn’t just about putting it on the market – it’s about creating a space that buyers can emotionally connect with. A well-styled property can give you a competitive edge, increase appeal, and even boost its value. Here’s how to prepare your property to impress buyers:
Declutter and Depersonalise
A clean and tidy space is crucial to attracting buyers. Remove personal items like family photos, holiday souvenirs, and other clutter to create a neutral, inviting atmosphere. A minimalist approach allows buyers to picture themselves living there, instead of being distracted by your belongings.
Maximise Natural Light
Natural light is a highly sought-after feature, particularly in Australian homes. Open up the curtains or blinds, give your windows a thorough clean and let the sunshine flood in. If your home doesn’t get much natural light, add strategically placed lamps with warm tones to brighten up the space, especially for evening inspections.
Neutralise the Colour Scheme
If your apartment has bold or dated colours, consider repainting with neutral tones like soft white, beige or light grey. Neutral colours make spaces feel larger, brighter and more appealing to a wide range of buyers. They also act as a blank canvas, helping potential buyers imagine how they’d style the space.
Freshen Up Soft Furnishings
Updating your soft furnishings is an affordable way to refresh the look of your apartment. Swap out old cushions, rugs and throws for new ones in neutral or earthy tones. Incorporate textures like linen, jute or wool to add warmth and style.
Pay Attention to Kitchens and Bathrooms
Kitchens and bathrooms have been known to make or break a sale. Ensure yours are clean, tidy and up to date. Clear the benchtops, pack away toiletries and consider small upgrades like replacing cabinet handles or tapware. Add a touch of warmth with fresh flowers or a bowl of fruit.
Add Some Greenery
Indoor plants bring life and vibrancy to any home. Choose low-maintenance options like fiddle-leaf figs, monstera or succulents. Position plants in empty corners or awkward spaces to make your property feel more inviting.
Style Your Outdoor Areas
Aussies love the outdoors and as such outdoor living can be a big drawcard, even for apartments. You might refresh your outdoor furniture, add a barbecue or a fire pit, or spruce up your garden. If you are in an apartment with a balcony you could add a rug and potted plants alongside some comfortable seating. Help buyers picture themselves enjoying a morning coffee or entertaining friends in the space.
Make It Spotless
Presentation is everything. A sparkling clean property shows buyers it’s been well cared for. Deep clean from top to bottom – don’t forget windows, mirrors and skirting boards. Clean spaces look bigger, brighter and more inviting..
Engage the Senses
Make your property smell fresh and inviting. Open windows for fresh air, light a subtle candle, or bake something simple before an inspection. Pleasant scents create a welcoming atmosphere that buyers will remember.
Styling your home for sale is about making it look its best while creating an emotional connection with buyers. By showcasing its strengths and keeping the presentation fresh and neutral, you’ll have a better chance of achieving a great sale in Australia’s competitive market. Good luck!
Disclaimer: The opinions posted within this blog are those of the writer and do not necessarily reflect the views of Better Homes and Gardens® Real Estate, others employed by Better Homes and Gardens® Real Estate or the organisations with which the network is affiliated. The author takes full responsibility for his opinions and does not hold Better Homes and Gardens® Real Estate or any third party responsible for anything in the posted content. The author freely admits that his views may not be the same as those of his colleagues, or third parties associated with the Better Homes and Gardens® Real Estate network.